THE
COLLECTIVE
THE HYPE COLLECTIVE
Shanghai | Cape Town | Mosselbay
Peter. J. Bezuidenhout
Chief Executive Officer
Peter is a visionary business leader and the driving force behind the success of the Hype Collective. With a passion for innovation and strategic growth, Peter has transformed the landscape of the companies under the Hype Collective umbrella.
Career Highlights
In 2016, Peter founded the Hype Collective, a dynamic ecosystem of companies spanning various industries. Under his leadership, the collective has thrived, fostering collaboration, creativity, and excellence.
Recently, the Hype Collective received the prestigious Client Service Excellence Award for the Best Market Research Consulting & Design Firm 2024 hosted by MEA Markets (Middle East and Africa). This recognition underscores Peter’s commitment to delivering exceptional service and value to clients and stakeholders.
Education and Expertise
Peter’s educational journey includes a Bachelor of Arts degree in hospitality management, and management accounting. Certifications from the EdExcell in the United Kingdom in Accounting and Business Administration. Most recently Peter obtained his Master in Business Administration from the University of Bradford in the United Kingdom. Peter brings strategic insight and operational management to his role as CEO.
Vision for the Future:
Peter envisions the Hype Collective as a catalyst for positive change, pushing boundaries, and creating lasting impact.
His leadership philosophy centers on collaboration, innovation, and empowering teams to achieve remarkable results.
Hai Yong
Real Estate and Hospitality Expert
Hai Yong is a distinguished Real Estate and Hospitality Expert Advisor at The Hype Collective, renowned for his wealth of experience in managing cross-border transactions. Specializing in land acquisition, project development, and a wide array of leasing and hospitality matters, Hai Yong has played a crucial role in representing major investors and developers. His accomplishments include providing counsel on significant property acquisitions and facilitating joint ventures, earning him prestigious accolades such as the Next Generation Partner for Real Estate and Construction as recognized by Legal 500.
As a partner at Jingtian & Gongcheng Shanghai Office and formerly at Baker Mackenzie, Hai Yong's strategic insights have significantly influenced the real estate industry. His advisory services to clients such as Hysan Development and RGE (Royal Golden Eagle Group) highlight his unwavering dedication to delivering excellence. Hai Yong's expertise also encompasses the authorship of influential publications on green building practices and real estate transactions.
Academically, Hai Yong holds an LL.B. from Minzu University of China and an LL.M. from the Tsinghua & Temple University Joint Program. He is licensed to practice law in both China and New York, showcasing his extensive global legal expertise. Furthermore, Hai Yong actively contributes to the legal community by lecturing at Minzu University of China and the Beijing Institute of Technology, imparting knowledge to aspiring legal professionals.
George Moss
Design and Marketing Expert
George Moss is a visionary in the realm of design and marketing, currently serving as the Chief Design Officer at CU3ED Design Agency. With a keen eye for aesthetics and a strategic mind for branding, George has been instrumental in shaping the visual identity of numerous high-profile clients, ensuring their messages resonate with clarity and impact.
Beyond his role at CU3ED, George is also a Design and Marketing Expert and Advisor at the Hype Collective, where he leverages his extensive experience to guide emerging talents and startups. His expertise in creating compelling narratives through design has made him a sought-after consultant in the industry.
George's passion for innovation is matched by his commitment to mentorship, as he dedicates time to nurturing the next generation of designers. His workshops and seminars are renowned for their insightful content and hands-on approach, empowering participants to push the boundaries of creativity.
With a portfolio that spans across various sectors, George Moss continues to be a driving force in the design community, championing the fusion of form and function to create experiences that are not only visually stunning but also deeply meaningful.
Jennifer Bloom
Business Experience Audit Expert
Jennifer Bloom is a distinguished Business Experience Audit Expert at the Hype Collective, renowned for her meticulous approach to evaluating and enhancing business processes. With a sharp analytical mind and a deep understanding of market dynamics, Jennifer provides invaluable insights that drive strategic decision-making and operational excellence.
Her expertise lies in dissecting complex business models to identify inefficiencies and opportunities for innovation. Jennifer’s audits are not just assessments; they are transformative experiences that empower organizations to achieve their full potential.
At the Hype Collective, Jennifer’s role extends beyond auditing. She is a trusted advisor, guiding businesses through the intricacies of digital transformation and helping them navigate the ever-evolving landscape of technology and consumer behavior.
Jennifer’s commitment to excellence is reflected in her ability to translate data into actionable strategies, ensuring that her clients remain competitive and agile in a fast-paced world.