{"product_id":"550-white-slate-grey","title":"550 White Slate Grey","description":"\u003cp\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: The New Balance 550, initially conceived in 1989 as the 'P550 Basketball Oxford' by designer Steven Smith, was a product of its time, though it failed to achieve immediate widespread acclaim. This iteration, the 'White Slate Grey,' echoes that heritage, a testament to its enduring design. The model's resurrection in 2020, spearheaded by Teddy Santis of Aimé Leon Dore, marked a pivotal shift, propelling it to the forefront of global fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConstruction\u003c\/strong\u003e: This low-top silhouette of the 'White Slate Grey' variant showcases a blend of premium materials, including smooth and perforated leather with breathable mesh accents and a sophisticated suede toe cap. The design incorporates the iconic \"N\" logo on the side profiles and \"550\" branding on the lateral quarter panel, signaling its distinguished lineage. The inclusion of a foam midsole, Ortholite insoles, and a gum sole, alongside a rubber outsole with an updated traction pattern, ensures both comfort and performance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUtility\u003c\/strong\u003e: Originally engineered for the demands of basketball, the New Balance 550 'White Slate Grey' has transitioned seamlessly into a lifestyle staple. Its design, with its blocky tread pattern and forefoot pivot point, provides grip suitable for various surfaces. The adjustable lace closure allows for a customized fit, making it a versatile choice for everyday wear, solidifying its place in contemporary fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInfluence\u003c\/strong\u003e: The New Balance 550 has become a beacon of modern style, frequently seen on the most influential figures. Hailey Bieber has been spotted in the 550 on various casual appearances, demonstrating its adaptability to everyday wear. Also, Kaia Gerber was seen sporting the shoe during a casual outing in SoHo. Further cementing its status, Taylor Swift was seen wearing the shoe at a Kansas City Chiefs game, highlighting its broad appeal and cultural impact.\u003c\/p\u003e","brand":"New Balance","offers":[{"title":"UK6 \/ 18-20 Days","offer_id":48121858261230,"sku":"GONE55WHSLGRSHWH_G_BB550ESC-UK6-18-20D","price":18217.0,"currency_code":"INR","in_stock":true},{"title":"UK7.5 \/ 18-20 Days","offer_id":48121858293998,"sku":"GONE55WHSLGRSHWH_G_BB550ESC-UK7.5-18-20D","price":16735.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/0320\/9198\/files\/1338394_00_png.png?v=1780924957","url":"https:\/\/hype-collective.com\/products\/550-white-slate-grey","provider":"Hype Collective","version":"1.0","type":"link"}